Plant Pippa's Purple Lenten Rose in early spring or fall in a location with partial to full shade. Ensure well-draining, humus-rich soil. Space plants about 18 inches apart. Water regularly to keep the soil consistently moist but not waterlogged. Fertilize with a balanced, slow-release fertilizer in early spring. Remove spent flowers to encourage new growth. Protect from harsh winter winds and provide a layer of leaves or straw for winter protection. Divide clumps every 3-4 years in early spring to maintain vigor.