Echinacea Eye-Catcher™ 'Tanager' prefers full sun exposure, with at least six hours of sunlight daily. Ensure the plant is in well-draining soil, enriched with compost or organic matter. Water moderately, allowing the soil to dry out between waterings to avoid over-saturation. Regularly deadhead faded flowers to promote prolonged blooming. Prune back the plant in late fall to ground level for winter preparation.